Playtech’s Live Casino Games Deliver A Whole New Experience

Over the past year, when the concept of going out seemed like a distant memory, creating an engaging online experience became more important than ever. But long before we’d even heard of the concept of lockdown, an experience-led approach to Live Casino content was a key driver of innovation.

Presentation and an engaging, interactive format are crucial in drawing players to Live Casinos. From the earliest days of online gambling, players have enjoyed RNG table and card games – but the pull of Live is that sense of interaction, of being part of a player community. The traditional land-based casino experience has always been about the atmosphere, surroundings, and sense of engagement as the games. Bringing that same sense of excitement to life, whether through studio design, dealer presentation, or the content itself, has been central to the success of Live Casino for Playtech – and it’s the combination of all three that is taking our product and portfolio to the next level.

A product that sums up this ethos like no other is Live Slots. Although slot games have become ever-more sophisticated and feature-led in recent years, one thing that hasn’t changed until recently is the perception of slots as a solitary rather than interactive way to play. With no dealer required, and no other players to play against, it’s hardly surprising that slots have become a dominant product in online gambling; after all, the difference from the land-based experience is minimal. But while these games may not have been designed initially with interactive, collective play in mind, that didn’t mean the potential wasn’t there.

Live Slots takes classic slot gameplay and brings it into the studio, adding a live host and, crucially, community spins. Players can now play together on a single spin, something that can both create a sense of competition and also a sense of excitement around big wins. Picture how, in a land-based casino, a player on a winning streak can draw attention, even a crowd. Live Slots can recreate that excitement – and with no land-based equivalent, or rival product in the market, it offers something genuinely unique.

Our most recent innovation, Adventures Beyond Wonderland, goes even further, using augmented reality to create an experience that Others cannot replicate in a land-based environment. Although the game’s look, theme, and feel are all based on a classic Playtech slot, the addition of an immersive studio environment, hosts in costume, and distinctive graphical elements take it to a completely different level. Adventures Beyond Wonderland occupies a unique position in the market; without comparison, even categorizing the game is difficult, which is a key element of what makes it unique.

Live Casino is part of the gambling industry and part of the entertainment industry. In an age where the likes of Netflix and Amazon Prime offer more options than ever before, from the comfort of a consumer’s own home, competition for an audience’s time and attention is at an all-time high. In this landscape, Live Casino has to be more than an online alternative to land-based casinos – it needs to be an entertainment experience in its own right, offering something consumers cannot get elsewhere. Experience-led content is central to delivering that.

With traditional forms of entertainment cautiously reopening, consumers may soon be spoilt for choice. But by focusing on creating unique ways to enjoy Live Casino, we believe that, even in an age where going out has become a novelty, we can still deliver an experience worth staying in for.

Playtech unveils a new state-of-the-art Swiss live casino studio in Zurich. 

Playtech, the world’s largest gambling software provider, has opened a new casino studio in Zurich, Switzerland. 

Playtech has opened a new live casino studio in Zurich. The studio is the first in Switzerland and the second in Europe. Playtech’s casino and live casino offerings launched in the Swiss market in 2019, followed by the launch of the Playtech iPoker network in 2020.
Patrick Mastai said: “We are thrilled to unveil our new live casino studio, built in close cooperation with the Playtech Live team. The Live Dealer offering that we can deliver to our customers is unrivaled, and the new partnership further strengthens this partnership as we continue to grow our product and content offering in Switzerland. ”
Margarita Terlanova added: “The new Playtech Live studio in Zurich is a real testament to the close partnership that Playtech has established” with Swiss Casinos.
 Founded in 1999 and premium listed on the Main Market of the London Stock Exchange, Playtech is a market leader in the gambling and financial trading industries with  6,400 employees across 24 countries

Leading Online Casinos Software Providers

This section of our website provides a brief overview and description of some critical software developers for online casinos. While there are over 50 such companies, the ones we’ve chosen below are the biggest and most important players in the market, and you’ll likely see their names in other places on our site. The information below is helpful for you as a player since you may (and most probably will) discover that you favor one company’s style or product over others and, as a result, choose to play at casinos that utilize its software. Clicking on the links for further information on any single firm and its product(s) will take you to that group’s official website. Enjoy!

 Playtech, Inc.

Playtech, founded in 1999, is one of the most successful and widely used software platforms in the online gambling business. Unlike many other providers, Playtech employs a “unified platform,” which allows ALL of its gaming activities, from online casinos to poker to bingo, to be readily integrated as standalone applications. In other words, players can access each activity using the same user account, while operators can manage the action simultaneously using a single management interface. It’s fantastic.

Playtech is well-known for its superior graphics and application speed. As a result of this and the software’s dependability and accessibility, it has been picked as the platform of choice by many of the leading casinos. Among their clients are Golden, ClubDice, Casino Tropez, New York Casino, USA Casino, Monaco Gold, Europa, Vegas Red, Casino Del Rio, and Carnival Casino. With a fantastic offering, Playtech has secured its position as one of the industry’s “giants.” Whatever online gaming experience you’re looking for, you’re bound to stumble across their platform at some time.


CryptoLogic, founded in 1995, launched its first casino in 1996 and was the first to provide multi-player games in 1998. The Toronto-based firm (traded as CRYP on Nasdaq and CRY on the TSE-Toronto Stock Exchange) is one of the industry’s foremost manufacturers of online gaming software, having created single-player and multi-player versions of nearly all of the most popular casino games. In terms of transactions and security, Cryptologic employs an “E-Cash” method in which participants must first get a PIN via standard mail before withdrawing funds. This system also features toll-free customer care and support 24 hours a day, seven days a week.

VIP Casino, InterCasino, 49er Casino, Millennium Casino, and Poker Plex are among the leading online casinos and poker rooms that use Cryptologic.


Microgaming, founded in 1994, is the oldest and one of the most popular gaming systems. Through PricewaterhouseCoopers, the corporation has been an industry leader in developing and implementing large-scale audits of casino payouts. It has also devised methods for players to validate their activity (PlayCheck) and financial transactions (CashCheck). Microgaming is also well-known for its essential role in developing progressive jackpot technology. Overall, you can count on sites powered by this company’s software to deliver excellent graphics and cutting-edge technology.

River Belle Casino, All Jackpots Casino, Royal Vegas, Lucky Nugget Casino, 777 Dragon Casino, and many more are its clients.

Media Boss

Boss Media, based in Sweden, is one of the world’s leading providers of e-gaming software. Since its inception in 1996, Boss Media has been a market leader, launching its first interactive casino in 1997. Boss Media, one of the largest and most well-known firms, is a dependable software solution for many online casinos.

Gold Club Casino, Ace-King Club, California Casino, Casino.Net, Cowboy Casino, El Casino, Five Star Casino, Jackpot Palace, Player’s Club Casino, Prestige Casino, Privilege Casino, River Boat Casino, and Sunset Casino are among its clients.


The only owner of is Victory Gaming Inc. (VGI), a gaming entertainment corporation situated in British Columbia, Canada. Victory Gaming Inc. purchased in 2003 to expand its interactive gaming consulting into the rapidly expanding online gambling market., a market leader since 1997, focuses on Java-based instant-play apps and has over 50 licensees.

Among its clients are Abyss Casino, Casino Plaza, Cinderella’s Casino, Excelsior Casino, Golden Coast Casino, and Vegas Grand.